Marketing Plan - Chancellor University Essay Example for Free

Marketing Plan Chancellor University Essay Chancellor University is a for-profit secondary education institution located in Seven Hills, OH. Grounded in the traditions of business, it has multiple degrees in business and other select professions. Alumni of Chancellor University include John D. Rockefeller and Harvey Firestone. The degree selection ranges from certificates to Masters Programs focusing in business, healthcare management, global comparative studies, and criminal justice. In 2009, Chancellor switched from ground campus to an all-online format, with students spread across the United States and some countries around the world. Chancellor believes that students succeed later in life because they are taught to strive for excellence. Based on previous SWOT analysis, Chancellor has a chance to recover from the economic downturn and help it become viable as a premiere institution. STRENGTHS| WEAKNESS| SOCIAL MEDIA PROGRAM| LOSS OF JACK WELCH MGMNT TO STRAYER UNIVERSITY| COMMUNITY COLLEGE PARTNERSHIP| REPORTS OF LOSING ACCREDITATION| HISTORY| LOW STUDENT RETENTION| | | OPPORTUNITIES| THREATS| WORKING CLASS AND FIRST GENERATION COLLEGE ATTENDEES| BAD ECONOMY| CELEBRITY STUDENTS| LACK OF ALTERNATIVE FINANCING|. DEMAND FOR HIGHER EDUCATION| COMPETITORS OFFERING SIMILAR CLASSES AND FORMATS| Recently added to the Chancellor University degree offerings is the Masters and certificate program of Social Media. According to some, this addition as a Master’s Degree is not viable but the certificate program is seen as viable for specializations. The feeling is that most students would already be well versed in social media and that its best to follow a concentration in Marketing and use the social media classes within the Marketing program. The social media certificate program is great to have for the marketing major and will show a specialization of making social media relevant in the business realm. A lot of higher education facilities are starting to add courses and degrees with this specialization, Chancellor is seen as one of the firsts to make it available to their students. Chancellor recently began to offer a â€Å"Study Abroad† program that will aide in the students in getting a well-rounded education with global exposure. Chancellor has also partnered with community colleges to offer students a wider variety of courses and credits toward their Bachelor’s and Master’s Degrees. Chancellor stands to continually lose its footing as a premiere institution considering the lack of alternative education financing due to its for-profit status. It makes it difficult for students to pay or obtain alternative payment plans for their education. Pell Grant is the only grant offered to the students. States cannot award students grants because Chancellor is a for-profit institution, this means that the students will bear the weight of financing and increase their loan responsibility. Reports have been continually floating around of the schools accreditation being at risk from the Higher Learning Commission in Chicago due to poor leadership, financial health, and the quality of the academic programs. Losing accreditation would mean that students could no longer utilize the federal Pell grants for their education with Chancellor. The Jack Welch Management Institute was a top notch addition to the Chancellor curriculum. With its loss to Strayer, Chancellor loses the investment money that came from Jack Welch and the prestige that came with the famous managers name and contributions to their management program. The demand for higher education at an affordable rate continues to rise. Chancellor is not offering it in their current format. Time is taken away from the leadership team developing the curriculum or focusing on the needs of the students to prepare for the commission review. This can turn a lot of students away and the retention rate will decrease. The classes are moderately priced compared to University of Phoenix and Strayer University (based on Bachelor Degree programs). Opportunities exist for Chancellor to expand. Recommendations would include: * Branching out to offer campus sites within the community colleges that they have established partnerships with. This can be obtained by offering professors a stipend to teach courses that are more difficult for students to follow with the online formats, satellite campuses have contributed to the success of Strayer University and University of Phoenix. * Establish a larger presence with social media. Offer the current students the opportunity to blog about their experiences and link the blogs to their social mediums, this increases awareness of Chancellor and their presence on the Internet. * Increase information on the Wikipedia. org page. The article for Chancellor University is more so focused on the history instead of the offerings of the institution. The page describes several changes that Chancellor has been through starting with the Folsoms Mercantile College and can turn potential students away with the constant changes. * Work out, within the partnerships of the community colleges, to offer Chancellor students the option to take their courses as electives. This will increase the amount of electives available for Chancellor students and contribute to the satisfaction of their education experience. * Chancellor should transition back to letting the students pick their own classes, giving them a selection in each category for the general education electives. This way, the students are responsible for their education and can still study subjects of interest to them. Works Cited Chancellor University. (n. d.). Retrieved from www. chancelloru. edu Chancellor University wikipedia. (n. d. ). Retrieved October 24-26, 2012, from Wikipedia: http://en. wikipedia. org/wiki/Chancellor_University Magaw, T. (2012, August 6). Crains Cleveland Business. Retrieved Octber 24-26, 2012, from Accrediting body again issues show-cause order for Chancellor U. : http://www. crainscleveland. com/article/20120806/FREE/308069957 Strayer University. (n. d. ). Retrieved October 25, 2012, from Wikipedia: http://en. wikipedia. org/wiki/Strayer_University Strayer University. (n. d. ). University Tuition Fees and Costs. Retrieved October 25, 2012, from Strayer University: http://www. strayer. edu/financial-support/tuition-and-fees University of Phoenix. (n. d. ). Bachelor of Science in Management. Retrieved October 25, 2012, from University of Phoenix: http://www. phoenix. edu/programs/degree-programs/business-and-management/bachelors/bsm. html#tab=tuition Wecker, M. (2012, March 1). US News Education. Retrieved October 26, 2012, from Avoid Social Media M B As, Some Students Say : http://www. usnews. com/education/best-graduate-schools/top-business-schools/articles/2012/03/01/avoid-social-media-mbas-some-students-say.

A Review On Internet Cafe Networks Information Technology Essay

A Review On Internet Cafe Networks Information Technology Essay This assignment is based on the network implementation of internet cafe which is based near the campus of University of East London. We have to design and implement a network and describe the Local Area Network and Wide Area Network management. We have to describe the cost effectiveness solutions with software and hardware we use in this network with justifications. Different layers will also be discussed at different stages in this assignment. Different IP schemes and other network suggestions will be discussed. This assignment also includes conclusion and references of the research used to build this assignment. Research method plays an important role in this assignment. Introduction to ARPANET: Advance Research Projects Agency Network (ARPANET) is the worlds first Network which gives Packet Switching and allows access over network widely. Packet switching helps in establishing a communication link. It was started in the mid 1968. It started through LAN. Phenomenon of Internet cafe: We have to work on internet cafe project which is close to University of East London. This cafe is exists on three floors, and we have to connect or share 75 computers in cost effective solutions. These all computers should be registered with the single IP address. OSI layers have to been defined at different stages on the network. TCP/IP systems relate to local area network and the internet. This network has to been defined using network layout diagram. Network Cost and specifications: This project of internet cafe would require 75 computers, 1 router, 4 switches, LAN cables and 3 printers. A normal computer specification should be: 1 GB RAM At least 2.1 GHZ processor (Intel or Atom) 150 GB hard disk 17 Display Standard USB keyboard Standard USB mouse CD/DVD ROM This is normal system specifications which could be used in internet cafe and can be easily used by the customer. Normally when computers are purchased in bulk for a computer lab or internet cafe system, loyalty discount is normally given by that provider. This specification would estimate cost around  £250  £300 as according to Currys or PC world. Dell computers are normally recommended and purchasing from DELL can be more cost effective. Router We also have to use a router. As this is internet cafe connection, so there should be powerful router connection which could enable more surfers to use internet more easily. There is a router which has recently been launched (EDIMAX BR-6574n Wireless Gigabit Router) this is really power and is available at Currys store for  £80. Apart from that, there are other NETGEAR routers as well which range starts from  £30. Switches We would also need at least 4 switches. Cisco switches are normally recommended by engineers. They are quite fast and comply with the requirement of network. It normally costs around  £100. Some Belkin and Netgear switches are cheaper as well. LAN cable We wo ­uld need LAN cables to make connections overall on the network to connect computers with switches and router. RJ-45 connector cable is used for this purpose. A 50 meter Ethernet LAN cable costs about  £5. The more length would be needed, more prices would be increased. Printers We can also add Printers to the network. It is essential in network computers to have a printer but it is not recommended or compulsory. Normally Printer ranges from  £40 that is all in one, which is better for home and office purposes as it includes Printer, Scanner and Copier. Implementation of Network: We have to work on internet cafe. Cafe has 3 floors and we have arranged 75 computers over three floors. We have to place 3 computers for server purpose. We can divide 25 computers on three floors and also 3 computers as server on third floor. To make a network local, we connect computers first using switch. On first floor, we will place 25 computers, and we have connected these 25 computers using Fibre cable for LAN (Local Area Network). Also we need 3 printers to share on three floors and we connect 1 printer on each floor. We connect all 25 computers and 1 printer with switch. This process has to be repeated on three floors, and then we have to connect them with router. Server computers will be connected with router directly but through switch. When server is directly connected with router, it enables firewall implementation and sharing among the network with secure authentication. LAN is used to connect computers within local area and make a network between them. We use this network in this case to connect computers within the same building. After connecting them through LAN cable, we connect them to Switch. HUB is also called concentrator or multi station access unit (MAU). A normal hub contains 8 to 24 ports for the computers and other devices. It works as a multiple port repeater. It receives a digital signal and re amplifies or regenerates that signal. It then forwards the digital signal to all ports on the hub without looking at any data. Switch is also used for the same purpose as hub but it is more intelligent device. It operates at data link layer of OSI model. The biggest benefit of using switches instead of hubs is that each switch port has its own collision domain. Switch plays really an important role in network. Once they are connected with hub or switch, they will be connected with ROUTER. ROUTER ROUTER is a device which connects multiple networks using similar or different protocols. It manages the route between any two communication networks. IP address will remain the same because there is just one router and it will supply access to all four switches. Each Switch which is having 25 computers and 1 printer on three floors and third one is also having server computers on it will connect with switch which will lead to router. Each computer will have different IP but their ISP will be one only as this will be provided by service provider. After three sets of 75 computers and three printers connected with Switch which is connected to router, after this process we connect one more switch with router which has 3 server computers on it. One server would be file server or printer server, and one would be DHCP/Authentication/Certification server and DNS server. This server system would help in file or printer sharing along the network to protect the computers with firewall option and also to provide certification to computers for different task over the network. OSI OSI stands for Open System Interconnection. It is a set of protocols that allows any two different systems to communicate regardless of their underlying architectures. This physical connection of router with switch and computers comes in Physical Layer of OSI model. Physical layer relates the electrical, optical, mechanical and functional interface to the cable as it defines how the cable is attached to the network adaptor card. Connection of computers with Switch includes Data Link Layer of OSI model. It sends data frames from network later to physical layer. Router is supplying single IP address, and each computer has different IP address. This concept involves Network Layer of OSI model which is responsible for putting data segments into packets. Transport layer works after Network Layer which is responsible segmenting data. It ensures that packets are delivered free of errors with no loss. For implementation of Network especially of Internet cafe, some softwares have also been recommended. Cyber cafe management and installation of networking protocols like IPX, SPX and TCP/IP. This thing comes in Session Layer. The main purpose of session layer is to establish a connection through application running on two different computers. Presentation layer and Application layer are after session layer. Presentation layer is used to determine the format of exchanging the data among network. Application layer handles network access, control the flow and recover errors. Addressing Scheme: Addressing scheme plays an important role in network. TCP/IP, IPv4, IPv6 are essentials of Network scheme. They are normally set to default but they can be changed according to the requirements. Each network system must be identified as unique. This is done through MAC address of device. Each machine always has different IP address on the network. TCP/IP is known as transmission control protocol/Internet protocol. It is a technology that is used to manage the transmission of data by breaking it into packets. These packets travel through router. TCP/IP addressing scheme is used in implementation of this network. This network scheme is normally used for sharing of computers over the network and gives them internet access. IPv4 (Internet Protocol version 4) addressing scheme is really important in a network. The most important aspect of IPv4 is its size. It is most widely organized internet layer protocol. It is a connectionless protocol used for packet switching link layer. IPv4 can establish more than 256 connections. Its range starts from 0 255. This connection is really helpful in internet cafe setup. Normally IPv4 is set to default which detects IP automatically, but we can define IPv4 manually as well which can be allocated. Manual configuration can change IP of the system for some purposes as well. Sub-netting plays an important role in networking. It is a subdivision of an IP network or when the network is divided into several small networks. It results in logical division of an IP address. Subnetting an IP can be done for the various reasons which generally include different physical media, address space, security, control network traffic etc. Subnetting makes it easier to manage the smaller network as well. Subnet masks are also used with IP. Computer performs a bitwise logical AND operation between the address and subnet mask in order to find the Network Address or number. The general syntax for Subnetting is 255.255.255.0 There are generally three classes used for Subnet masks Class A: 255.0.0.0 Class B: 255.255.0.0 Class C: 255.255.255.0 Calculations of Network Subnetting: We have to implement a network with single registered IP which is given by our service provider. 195.5.20.0 This is known an IP address. The default subnet mask for this one would be 255.255.255.0 We have to implement 4 networks and they should be provided with different IP addresses. We use the following steps to find out the network and host computers over the network and range as well 195.5.20.0 255.255.255.0 We use 8 bits for binary written form. 255.255.255.0 = 11111111.11111111.11111111.00000000 This is default Subnet of network We have to implement four networks in a network, so we will do with 4 in binary 2 4 2 2 0 1 0 4 Decimal = 100 binary We will take 3 bits as a result of binary conversion from bit scale. The bit scale helps in implementing a network more easily 128 64 32 16 8 4 2 1 We will take 3 bits for new subnet mask and new Subnet mask will be 11111111.11111111.11111111.11100000 This will be equal to 255.255.255.224 Our new IP range will be 195.5.20.0 195.5.20.31 195.5.20.32 195.5.20.63 195.5.20.64 195.5.20.95 195.5.20.96 195.5.20.127 This is our range of new 4 Networks made by Single registered IP. Network Layout Diagram: Analysis and Synthesis: This research is a conceptual base in which most of the prediction has also been used apart from research on different structures and equipments used in this setup. A concept has been taken from http://www.ccautosoft.com/2011/03/connecting-all-hardwares-in-internet-cafe/ which shows the setup for the internet cafe. This is was quite helpful in equipment structure. This project has been designed to improve the performance of internet cafà © setup with compare to new technology as of library or lab network. Conclusion: This has been concluded from this project that it is reliable and secure network. It can easily give access to all the computers equally. There is less risk of virus spreading over the network as secure switches have been used which gives the high profile for Firewall and other activities. This project uses the latest technology routers and switches which enables the network to communicate more effectively. Also this project is cost effective, and it allows less cost to be spent over the network. Computers have been used with moderate specifications which are compatible to run over network properly.

An Overview Of Tourism Management Issues Tourism Essay

An Overview Of Tourism Management Issues Tourism Essay Dark tourism has been defined as encompassing the visitation to any site associated with death, disaster and tragedy in the twentieth century for remembrance, education or entertainment. Furthermore Howie (2003) argues that visits to the sites of recent tragedies, as for example the site of the World Trade Center in New York destroyed by terrorist attacks in 2001, raise issues of both genuine compassion and morbid fascination. Urry (1991, taken from Theobald, 1994) also suggests that nostalgia, it would seem, knows no limits, to the virtual extent that the worse the experience the more appealing the attraction. The idea of dark side of tourism has also been identified by Dann and Seaton (2001) as incorporating what they call thanatourism, milking the macabre as a kind that pervades tourism in general. As suggested by McCormick (2004) dark tourism is not a new phenomenon as it can be referred back to the twelfth century when the violent death of the British Canterbury in the towns cathedral attracted many people to the site. Todays sites such as Chernobyl, The World Trade Center, Auschwitz or even sites where famous people were killed such as John F Kennedy are all experiencing an increase in visitors number (Lennon and Foley, 2004). As an article by the Guardian (2004) suggest, the explosion that in 1986, ripped the roof off Chernobyls fourth reactor, causing the buildings walls to bend and hurling tons of radioactive waste into the air, is today a popular tourist site. For foreigners, Chernobyl is easily added to a long list of tourist attractions whose fame turns on tragedy or disaster, but for those that live in the affected area, it is a different story. As the Ukrainian tourist boards executive director suggested: Chernobyl is not a historical place, it is a sleeping lion, an d when a lion is sleeping you do not open the cage. Other historical sites also include that of Auschwitz, a symbol of terror, genocide and the Holocaust. The number of registered visitors to this site are increasing and as the statistics show, the number of visitors of some countries, such as the USA, has doubled from 34404 to 62997 between 2003 and 2004 (Auschwitz, 2004), re-affirming the statement put forward by Lennon and Foley (2004) that dark tourism is on the increase. More recently a destination that has been affected by the terrorist attacks and that has seen an increase in inbound tourism, has been the World Trade Center, or better known as Ground Zero. In 2002, the ruins of the World Trade Center in New York attracted 3.6 million visitors, while the observation deck from the intact towers used to attract an average of 1.8 million tourists per year (McCormick, 2004). It must be noted that there are many more sites that have not been previously mentioned that are worth considering for future research to further understand the spread of dark tourism. Having considered some of the sites that best represent the view of dark tourism, the essay will now briefly look at the reasons behind this form of tourism and an in-depth analysis of the implications on tourism management issues will follow. Foley, Lennon and Maxwell (1997) suggest that many of the deaths and disasters that gave rise to heritage interpretation had received considerable coverage via global media, international news and film media. Young (1993, taken from Lennon and Foley, 2004) argues that there are elements of the ancient in dark tourism, in the visitation of these sites that are intended to maintain memory. People will be motivated by different things, perhaps they decide to visit these sites out of curiosity, pay their respect to those who have lost their lives or simply because they feel as if they are part of this (Di Sante, 2003). For the purpose of this task, the essay will now consider the tourism management issues as a result of the widespread of dark tourism. As with any tourist site, the conservation and safeguard of these monuments, museums or any other site, is perhaps the most relevant of all. Although the increase of dark tourism may mean that more people are now aware of what has happened for example during the Nazism and perhaps in a way it limits these atrocities to be repeated, a number of important issues have also been identified. As suggested by Lennon (2004) if there are lots of people involved in these attractions, you need regulations. It promotes extreme sensitivities and a lot depends on the motivation of visitors, is it morbid curiosity or is there personal reasons? One of the tourism management issues identified is that of the long-term damage caused by visitors. Inevitably the high number of visitors received by sites such as Auschwitz, ground Zero, Chernobyl, will have an impact in the long term. Therefore it is important to impose a visitor number management to control how many visitors are coming through the site. The protection of these are vital if damage is to be avoid and protection is also needed to restrain vandals from leaving their mark on everything they visit (Yale, 2004). As Yale (2004) also suggests weathering is also a major concern for those sites that are exposed to the elements, wind, rain, frost and sun, can be damaged unless shelter is provided or special arrangements made. Auschwitz camp is a perfect example for this. It is in the process of continual erosion; the growth of vegetation and foliage- coverage has to be managed and controlled. As Lennon and Foley (2004) further suggest, there should be management rather than restoration. This dark attraction has swelled visitor number and catalysed economic activity. A very important issue also identified is that of culture management. Tourist must be given a code of conduct and be educated to behave in a certain way when visiting particular sites as to conform and integrate with the local community to avoid conflict. Tourist themselves have, or should have, an obligation to observe codes of behaviour and be aware of cultural norms in the destination they are visiting (Howie, 2003). Some behaviour such as alcohol abuse, shouting, fighting should not be permitted as these might insult the local community and lack of respect needed in these tragedy sites. While at Auschwitz-Birkenau, groups of schoolchildren were taking photographs of each other, parents were photographing their children at the gates of Birkenau and indeed, school parties were sitting on the ruins of the crematorium eating sandwiches(Lennon and Foley, 2004). Furthermore funds required to conserve sites will also be of consideration. The two options that will be available to raise funds would probably lie with government support and a visitors entrance fee. It can be construed that the phenomenon of dark tourism is not a recent trend but its origins can be traced back to the twelfth century. Dark tourism has been defined as those visits to any site associated with death, disaster and tragedy in the twentieth century for remembrance, education or entertainment. It was noted that there are various reasons of why people decide to visit these particular sites; morbid curiosity, remembrance, the need to pay respects are just a few of these. The essay also looked at the more common cases of sites where dark tourism is more noticeable. Auschwitz, Chernobyl and the World Trade Center were taken into consideration while it was also noted that other sites such as the death site of John F Kennedys murder provoke peoples interests. It was also noted that the number of visitors, of a particular country, at certain sites such as Auschwitz had doubled between 2003 and 2004 re-affirming the statement that suggested that dark tourism is increasing. Furthermore, the essay also determined that there are a number of tourism management issues involved with dark tourism; conservation and safeguard of these sites; weathering of those sites exposed to the elements, wind, rain, frost and sun, and that can be damaged unless shelter is provided or special arrangements made. It was also noted that Auschwitz is currently in the process of erosion, the overgrowth of vegetation for example is going out of hand and it really needs a management program more than a restoration program to keep it in perfect order. Vandalism was also noted as a tourism management issue to take into consideration. Finally it was noted that culture management is also very important and tourists must be educated to behave in a certain way when visiting particular sites to avoid conflict. Site managers should seek government funds or even impose a small entrance fee to be able to continue the conservation process. Back to: Example Essays Bibliography Auschwitz (2003) Memorial and Museum: Auschwitz- Birkenau, Avaialble from: http://www.auschwitz-muzeum.oswiecim.pl/html/eng/start/ Dann, G. M.S. and Seaton, A.V. (2001) Slavery, Contested Heritage and Thanatourism, Birmingham: The Haworth Hospitality Press Di Sante, T. (2003) Why were drawn to the roots of terror, 06 Sep., The Times Foley, M., Lennon, J. and Maxwell, G. (1997) Hospitality, Tourism and Leisure Management: Issues in Strategy and Culture, London: Cassell Howie, F. (2003) Managing the Tourist Destination, London: Continuum Lennon, J. (2004) Seminar on dark tourism, 13 Aug., Issue 2627, Travel Trade Gazette in the Times, 20 Aug, p 4 Lennon, J. and Foley, M. (2004) Dark Tourism, London: Thomson McCormick, M. (2004) Ground Zero and the phenomena of dark tourism, Available from: http://www.pilotguides.com/destination_guide/north_america/new_york/ground_zero.php The Guardian (2004) Postcard from Hell, 18 Oct, p1-4 Theobald, W. (1994) Global tourism: the next decade, Oxford: Butterworth Heinemann Urry, J. (1991) The Tourist Gaze, London: Sage Yale, P. (2004) From Tourist Attractions to Heritage Tourism, 3rd ed., Elm Young, J.E. (1993) The Texture of Memory: Holocaust Memorials and Meaning, New Haven, CT: Yale University Press Boniface, P. (2001)Dynamic tourism, Channel View Publications Boniface, P. and Fowler, P.J. (1993) Heritage and Tourism in the global village, London: Routledge Herbert, D.T. (1995) Heritage, Tourism and Society, Pinter Uzzell, D. (1989) Heritage Interpretation, London: Belhaven Press Yale, P. (1991) From Tourist Attractions to Heritage Tourism, Elm Publications

Canada Essay -- Geography Canada Expository Essays

Canada Canada, is the world's second largest country and it is the largest country in the Western Hemisphere. It comprises all of the North American continent north of the United States, with the exclusion of Alaska, Greenland, and the tiny French islands of St. Pierre and Miquelon. Its most easterly point is Cape Spear, Newfoundland and its western limit is Mount St. Elias in the Yukon Territory, near the Alaskan border. The southernmost point is Middle Island, in Lake Erie and the northern tip is Cape Columbia, on Ellesmere Island. Canada is bounded on the north by the Arctic Ocean, on the west by the pacific Ocean, and on the east by the Atlantic Ocean and its associated bodies of water, including Baffin Bay and the Labrador Sea. Canada has an abundance of mineral, forest, and water-power resources. The mining industry has been a major force in Canada's economic development in the past and is still the main force in the advance and economic activity and permanent settlement into the northlands. The principal minerals are petroleum, nickel, copper, zinc, iron ore, natural gas, asbestos, molybdenum, sulfur, gold, and platinum; in addition extensive beds of coal, potash, uranium, gypsum, silver, and magnesium are found. Fresh water covers an estimated 756 276 sq km or 7.6% of Canada. The many rivers and lakes supply ample fresh water to meet the nation's needs for its communities and for irrigation, agriculture, industries, transportation, and hydroelectric power generation. Canada has four principal drainage basins: the Atlantic Basin which drains to the Atlantic Ocean by way of the Great Lakes and the St. Lawrence River, the Hudson Bay Basin which drains northward into Hudson Bay via the Churchill, Nelson and Saskatchewan rivers, the Arctic Basin which is drained by the Mackenzie River and the Pacific Basin which drains into the Pacific Ocean via the Fraser, Yukon and Columbia rivers. Canada has six major physical, or physiographic, regions: the Canadian Shield, the Arctic Islands, the Great Lakes-St. Lawrence Lowlands, the Appalachian Region, the Interior Plains, and the Cordilleran Region. In simple terms, Canada can be considered a vast, saucer-shaped basin, bordered by mountainous lands on the west, east, and northeast. Hudson Bay and the lowlands along its southern shore form the central depression of this... ... During the last 75 years, the Canadian economy has been transformed from on based primarily on agricultural production and the export of agricultural products and raw materials to one based primarily on its manufacturing and service sectors, as well as a mining sector of continuing importance. Canada's economy reflects an affluent high-tech industrial society and resembles the United States, with whom it has close economic ties. This is one reason why a large percentage of the population live by the U.S.-Canadian border. Another reason is because a large number of the manufacturing plants are located in the southern section of Canada. Canada is rich in natural resources. It is a world leader in value of mineral exports and produces and exports many of the mineral needed for modern industrial economies. It's soils which are especially rich in the three prairie provinces of Alberta, Saskatchewan, and Manitoba, are intensively utilized and make Canada one of the world's largest exporters of agricultural products. Forests cover much of the land, and Canada is the world's largest exporter of newsprint and a leading supplier of lumber, pulp, paper, and wood products.

International Free Trade and World Peace Essay -- Politics Political S

International Free Trade and World Peace When analyzing trade’s effect on state behavior, it is not the mere existence of trade between countries that should be central, rather, the nature of trade that is crucial. This distinction will be explored by studying the arguments of key economic and political thinkers of both the 18th and 20th centuries. The general nature of trade, the role of national government regarding trade and security, trade's capacity to befriend belligerent nations, and finally, the influence of international economic institutions will be explored. In an attempt to present a fairly broad range of sources, this study features the ideas of four influential authors from two time periods and continents: from the 18th Century, Adam Smith and Alexander Hamilton, and from the 20th Century, John Maynard Keynes and Secretary of State Cordell Hull. My thesis is that the four authors examined actually agreed with one another on the connection between free trade and peace, despite the discordant resonance of their arguments. Due to the nature of trade in Hamilton and Smith's time, their assertions that trade had ambiguous, if not adverse effects on state behavior is equivalent to Hull's statement that trade under the auspices of international organizations ensured peace. Almost all trade, up until the foundation of post-W.W.II international economic bodies, was practiced in an opaque, unfair, and mercantilist manner. Both Keynes and Hull, who argue that trade is pacific, lived in a rapidly liberalizing environment where international organizations were gaining legitimacy and influence. Thus, the conclusion of all four authors can be modified to state that trade is pacific only when it is conducted in an open, fre... ...The Memoirs of Cordell Hull. New York: Macmillan. Keynes, John Maynard. 1919. The Economic Consequences of the Peace. London: Macmillan. ________. 1922. A Revision of the Treaty. New York: Harcourt, Brace and Company. ______. In: Moggridge, Donald. ed. 1980. The Collected Writings of John Maynard Keynes: Activities 1941-1946. London: Macmillan. Kramnick, Isaac. ed. 1987. The Federalist Papers. London: Penguin Books. [1788] Moggridge, Donald. ed. 1980. The Collected Writings of John Maynard Keynes: Activities 1941-1946. London: Macmillan. Raphael, D.D. 1985. Adam Smith. London: Oxford University Press. Smith, Adam. 1766. "Lectures on Jurisprudence." Cited in: An Inquiry into the Nature and Causes of the Wealth of Nations. ________. 1981. An Inquiry into the Nature and Causes of the Wealth of Nations. Indianapolis: Liberty Fund. [1776]

Car Bumper Design – materials and specifications

Bumpers are safety features fixed to the front and back of vehicles. They are design to take a certain amount of impact from a collision by acting as dampers. To improve efficiency and performance modern bumpers are design to be aerodynamic and cheap. By developing wind channels in the bumper air can be used to provide more grip and stability for a safer drive. Modern bumpers are also design to be interchangeable after impacts for low cost repair. Car manufactures tend to design their bumpers from thermoplastics as it is cheaply made and adsorbs impacts more effectively. To design an efficient bumper all possible environmental and unforeseen circumstances most be taken into account. Material specification Since metal components were more used in the design of larger vehicles a polymer based material was selected. This allowed for cheaper and easier manufacture components. To select the appropriate polymer for the bumper the fallowing applications had to be look at to obtain an overall purpose of the bumper. * Vehicle car crash Frontal-impact tests To protect pedestrians from low speed frontal-impacts standard test are performed on the front of cars. Bumpers are subject to impacting a dummy at knee height. If there isn't enough impact absorption in the bumper resulting in a broken leg test failure will occur. To combat this application material's with high absorption and tensile strength is look at first. [1] * Environmental factor Environmental factor involves a range of different topics for this project the main ones will be focus on o Recycling or disposal of the material safely and cheaply. A polymer that is commonly recyclable with low disposal costs. o Protection of the material for weather conditions. Nearly all plastic experience UV degrading from the sun or micro fractures occurring from frost over time. Finding the highest resilient polymer and adding additives should solve this problem for a suitable polymer. * Manufacturing Process During the manufacturing process the polymer will have to undergo heat treatment, compression and shearing processes. Preferably a polymer with a high melt flow index and a low melting temperature. This would allow for cheaper heating cost and quicker cycle times. Mechanical Properties To obtain the required specification of the polymer required the fallowing standard tests are performed. Property ASTM * Melt flow index D1238 * Tensile strength D638 * Tensile modulus D638 * Flexural strength D790 * Flexural Modulus D790 * Notched Izod impact test D256 Material Selection After researching different polymers and comparing mechanical properties it was found that Polypropylene polymer was mainly used in manufacturing of bumpers. PP (Polypropylene) Polypropylene is highly common material in manufacturing from furniture to carpets. The reason for its popularity is its low cost, making it suitable for the production of bumpers. Manufacturing methods: PP is suitable for extrusion, injection moulding and vacuum forming. It has a high melt flow index which allows for quicker flow through the mould. This optimises time between granulated polymer entering and leaving as a component. Its low melting point allows for cheaper heating costs. Mechanical properties: The mechanical properties for PP show high impact resistance even in low temperatures. The material is stiff, and the properties are kept over a wide temperature range. These properties allow for the polymer to experience enough flexibility to absorb small impacts while returning to its original shape. Average Melt flow index 26.8 g/10min Tensile strength 33.0 MPa Flexural strength 49.0 MPa Notched Izod impact test 2.00 kJ/mà ¯Ã‚ ¿Ã‚ ½ Melting point 159 à ¯Ã‚ ¿Ã‚ ½C Table 1 Environmental factor PP experience small amount of UV degradation but this is relatively small compared to other polymer to solve this additives are added. Though this adds further costs the benefits of the other properties compensates for loses. [3] PP is considered a type 5 plastic for recycling. It is commonly recycled fulfilling the environmental factor. Disadvantages When coating and painting the finished component it is found that polypropylene is hard to work with. Colours and dies have to be added at the right time and temperature for quality assured product. Alternative ABS (Acrylonitrile butadiene styrene) exhibits a lot of PP properties. But due to high UV degradation additives are added increasing costs. Process selection Manufacturing of polymer components involve a verity of different ways. Through research injection-compression moulding was the most commonly used form of manufacturing a bumper. Injection-compression moulding Fig [1] 1. Support wall for injection and apposing compression clamp of mould 2. Mould with coolant attached 3. Main clamping forcing that applies pressure on the mould to counter react the force of injection 4. Second clamping forcing applied after injection mould process is complete. This further compresses the polymer in the mould. Due to a larger surface area more pressure is exerted completely filling the mould. 5. Secondary hydraulic ram 6. Locking levers 7. Tie Bar for supporting movement of clamp 8. Lock of point 9. Primary Hydraulic ram 10. Back support wall Injection Moulding Injection moulding involves the feeding in of granulated ABS into the feed hopper. As it is funnelled down the polymer enters the cork screw were it is slowly force up the shaft. During this process the polymer is slowly heat by the heaters surrounding the shaft. At the end the polymer is heated enough to melting temperature allowing for flow to occur. By the cork screw constantly compressing the polymer all air bubbles are force out resulting in a uniform flow of polymer been extruded through the sprue into mould. Compression moulding On entering the mould the polymer is forced to spread out to fill the mould. In conventional injection moulding the polymer would only fill about 96% of the mould. By having a partial opened mould the existing polymer in the mould can then be compress completely filling the mould. [2] By combing these two process techniques compression-injection moulding is performed. Properties Moulding machines with clamping range from 8000KN to 13000KN and a shot capacity up to 4000g m/s. Suppliers Engel, Demag, Klockner, Windsor http://www.sumitomo-shi-demag.eu/products/ Alternative Thermoforming forming of the product by place a heated blank sheet of the polymer over the mould and through suction creating the component Bumper drawings The fallowing drawings show the basic model of the part been produced. The overall thickness of the bumper throughout was taken as 10mm. The part had to be design to suit the mould so the polymer could flow easy. This involved keeping a constant flow of lines so no corners would be create and fairly uniform surface Fig. 1 Auxiliary view of bumper Fig. 2 Bumper Mould design Designing and constructing the mould requires highly precise work in both physical and theatrical ends of the process. To break even on cost a mould has to withstand a prolong cycle time. To achieve this length of time attention product quality most be reliable. Fig. 3 Mould and bumper Creating the mould involve the fallowing design parameters * Shape of bumper and tolerances * Mould had to be design for injection process * Direct gate hot runner injection system for funnelling the melted polymer from the injection system to the mould. By insulating the mould from the runner the temperature of the sprue can be maintained allowing the same left over material to be injected into the next product. * A draft angle throughout the mould and the sprue to allow for easy release. 1à ¯Ã‚ ¿Ã‚ ½ per side of the sprue * Cooling system to allow for uniform temperature during cooling * It was desire not to have sharp corners in the mould as it reduces the bumper strength while creating mould flow problems * Type of tool steel * Surface finish Mould drawings To gain a full understanding of the environment in the mould finite element modelling would have to be applied. This would give a computer aided design of the melt flow analysis throughout the mould, expected expansion and compression forces exerted during the process and cycle time prediction Fig. 4 Top of mould designed so internal dimensions of the bumper was taken Fig. 5 Bottom of mould designed so external dimensions of the bumper was taken Fig. 6 Assembly of mould Bumper Mould specification Steel Type Steel H13 was selected as it has long cycle life and shows great resistance to constant temperatures, wear, cracking and thermal shock. All these properties are associated with the manufacturing process. [5] Injection system Direct gate system. Reduces risk of blockage and allows for easy maintenance. Ejection System Robotic machine to extract the bumper from the mould with the use of suction pads. This allow for constant machine operation. Surface Finishing High gloss finish to ensure a polished surface on bumper and reduction of the bumper sticking in the mould. Mould Cycle Time: It is estimate from the polypropylene entering the mould, till extraction a time cycle of 45s exists. Cycle life If run at constant rate it is estimate that a cycle life time for the mould of a 100,000 components produced exists. Treatment Coolant channels create to maintain steady temperature. Mould coated with oil to prevent rust. Assumptions It was assumed that due to high compress and prolonged cycle times the mould would have to be highly strong and rigid. This involved making a highly thick walled and solid mould. On cooling of the polymer it was assumed that a shrinkage allowance of 0.5mm would have to be taken into account in the design of the mould. Manufacturing set-up Before production begins a manufacturing process is set. This takes into account standard working procedures and outside factors. This creates a more safe and quality assured environment. Procure material Granulated PP is source from a reliant and efficient supplier Treatment Polypropylene is dehumidified. Excess water is extracted before production occurs. This involves a pre-heating process. Feeding Granulated Polypropylene is brought to feed hopper where it is either manual feed in or through a conveyer belt machine system. Mould Top and bottom of the mould are load onto the clamps were their securely fixed. This involves crane operation and coordinated procedure as the moulds are highly heavy and can't afford to get damaged. Appropriate tonnage is applied compressing the mould. Clean Earlier material is purge out from the machine. Final check of machine operation is covered Production Polypropylene is slowly released into the cork screw and gradually begins to fill and compress. Fine tuning is performed on injection speeds, heaters, coolant temperatures, etc.. Tuning is performed till maximum efficiency is maintained. After the bumper is complete the mould is opened and the bumper is removed. Customer Bumper is deflash of excess polypropylene where injection occurs. This is either done robotically or by human intervention. The bumper is then sent off for packaging and storage where it will then go out to the customer. Factory layout Fig. 7 Factory layout from a plan view Material usage per annum It was assumed a cycle time of 45s between polymer entering and leaving mould. By taking into account other assumptions an overall estimate of components per year was found. Assumptions * Average time of 12 work hours per day * Maintenance of machinery, loading of material, organising and other factors estimate of 1 component every minute. (Estimate of 720 a day) * Average of 200000 bumpers per year. (Estimate 260 work days) * Mass of bumper 15kg Material usage per annum 3000 (metric) tons

Do you agree with this interpretation of the importance of the battle of the Somme? Essay

Source A is an extract from a report written by General Haig in December 1916 about a month after the battle of the Somme, the report was then sent to the British cabinet. Douglas Haig was commander in chief of the British army and in the report he was trying to show how vital he thinks the battle was in perspective of winning the war. As with every source, it needs to be looked at in context so you can review its provenance and reliability. When the report was writhen there was a new government in Britain. David Lloyd George who had been Secretary of State for War was now Prime Minister replacing. Haig had been criticised by Lloyd George, Churchill and Beaverbrook and for his strategy of attrition at the Somme, this being the cause of huge casualties during the battle and only a very small push in land taken. The British only gained an average of 5miles for 420,000 casualties. Haig was now starting his own battle back home to save his reputation as a military commander.In the report Haig seems to have been using the report to justify his decisions that had led to the largest loss of forces and manpower ever experienced by the British army in one battle. Haig was commander in chief during the Somme and it was his job to set the tactics for commanders to carry out. The fact that Haig was Commander in Chief at the Somme meant that he was largely responsible for the tactics used at the battle. This means that in source A Haig is having to defend or justify his actions in on the Somme. This will make the source less reliable as Haig has cause to be biased in his report. He is trying to keep his job and wants to be known as a great military hero not a military disaster. This would have given Haig even more motive to give a biased report. Haig was respected by the French generals and had the support of the king, this put him in a position of power particularly as there was no one better to do the job. He knew that members of the cabinet did not like him being Commander in Chief so this may have made Haig present the evidence in source A in a more positive light. He did this to protect his reputation, justify his decisions and to keep his job. There is no evidence that Haig was a untruthful man. However, the likelihood that he was badly informed about the situation and his self-confidence and the fact that he was wanting to protect his reputation and job mean that Haig could be biased in his report and his reliability as a source can be doubted. Looking at Source A, it looks like most of the extract is accurate but not completely accurate. Haig states, ‘the German casualties have been greater than ours ’. This is misleading as although the British casualties were less than the German casualties (420,000-500,000), the combined allied casualties were more. The allies suffered 620,000 whereas the Germans suffered about half a million casualties. Nevertheless Haig may not have known about this at the time. Roll calls at the end of battles meant there were truthful records of allied casualties however German records would not have been available, so these casualty figures were estimates. Nonetheless Haig may have said the German casualties were greater than ours because he wants to keep his job and make his situation look better than it is. Haig admits that, ‘the amount of ground we have gained is not great’ which is true but he then says, ’That is nothing’. Even before the Somme, Haig had been more concerned with a strategy of attrition so. Haig was expecting his strategy to have large casualties but the public wanted a justification of why so many lives had been lost. Even though the German army had been disconnected from ‘strong defensive positions’ the cost was very high and the Germans had often retreated to equally strong defensive positions. Haig was presenting only part of the situation. He is doing this to put himself in a positive light. Because he wants to keep his job and be seen as a public hero rather than villain. However writing about the Somme in 1919 the German General Ludendorff wrote; ‘We had heavy losses in men and material. As a result of the Somme we were completely exhausted on the western front.’ This German quote supports Haig’s opinion of the effect of the Somme on the troops in the German army. Other than reports from captured prisoners its unclear how he can have been sure of this at the time. Whilst he has not lied in the report, Haig might be seen as guilty of laying out the information in a way that isn’t completely truthful. Also he has been discriminatory by only mentioning the upbeat information. Perhaps the principal thing wrong with the extract is it not showing the impact of the Somme on the British troops, but this would have undermined his argument because this would have showed the down side of the war and therefore not put Haig in a positive light. In conclusion, it appears that in the extract Haig is justifying his strategy of attrition at the Somme by showing the significance of the battle, for demonstrating the might of the British army, and its role in the destruction of the German army. Haig is reasonable in his view. It seems from the Reich archive that the affect on the German army from the Somme was great but nevertheless they still fought on for 2years. There are a number of key reasons why the Somme was important. It helped the French defence of Verdun and allied relations. It was a trial for new technologies in warfare such as tanks, machine guns and planes. Before the Somme, Kitchener’s volunteer army had been amateurs and inexperienced. After the Somme, they were a force of battle hardened experienced troops. The objectives that were achieved through the Somme were done through a strategy that cost many lives and unfortunately many errors made the battle longer. There is no way of telling whether the same things could have been achieved using different tactics. Haig was writing his report to people who were hostile to him and his strategy. He believed in his strategy and his ability to win the war, he was also worried about defending his reputation and job. His original aim was to wear down the German army in a war of attrition. From his view he achieved his aim so it is understandable why he wrote what he did. It is my view that what he said he achieved was important but even as an report to the British government themselves it presents a biased view because Haig has all the motive to be biased.